Friday, July 10, 2015


Miami Florida hosted the 2015 Annual NAMAD Membership Meeting
On Thursday July 9th 2015, Sil Gonzales received the National Association of Minority Automobile Dealers (NAMAD) Distinguished Service Award at the 2015 NAMAD Annual Membership Meeting in Miami, Florida.  
The Distinguished Service Award is given to those whose actions speak louder than words.  Commitment to a cause even in the face of difficulty is a rare attribute in business these days.  The members of NAMAD choose to recognize those who do what they say they are going to do.  Following through with commitments is an important part of achieving success as many members of the National Association of Minority Dealers know.
Sil Gonzales with his daughter Missy Coale (Ford of Ventura GM) and grandson
     
Sil on stage receiving his award
The Distinguished Service Award was given to Silvestre Gonzales in recognition of his courageousness, integrity and reliability in assisting other ethnic minority dealers to succeed in the auto industry.  Silvestre “Sil” has more than 40 years’ experience managing businesses, banks, and development companies for both the public and private sectors.  That vast knowledge and experience served him well as he transitioned to the Automotive Business - growing a number of successful private cap franchises.  He has been recognized by his peers – nominated for Time Quality Dealer of the Year (2002) and was recognized as a “Sam Walton Business Leader”.   He has always been an advocate for Diversity within the Automotive Industry and has lobbied on behalf of that cause.  He has been on the Boards of the DaimlerChyrsler Minority Association, as well as the Ford Minority Associations and has been a leader within the National Association of Minority Car Dealers (NAMAD).   He has served on a variety of Dealer Ad Councils for both domestic and imports.  Currently he is President of Ford of Ventura located in Ventura, CA and Gresham Automotive Group, Inc.  Dba Gresham Ford located in Gresham, OR.    Mr. Gonzales has also been recognized as one of the elite club of President’s Award Winning Dealerships (2009, 2011, and 2012) within Ford Motor Company.   He is a member of Rotary International and within his club has been honored as Rotarian of the Year.  Sil is also married with four children. 
     
     The National Association of Minority Automobile Dealers (NAMAD) is a 501(c)(3) non-profit, tax-exempt organization headquartered in the Washington, D.C. area. Founded in 1980, NAMAD is committed to increasing opportunities for ethnic minorities in all aspects of the automotive industry. NAMAD seeks to ensure the presence of a meaningful, representative number of minority entrepreneurs and employees in the retail sales, supplier and service sectors, and the manufacturing ranks.   
     NAMAD is committed to working closely with domestic and international nameplate manufacturers to achieve win/win, sound business arrangements designed to create reciprocal trading partnerships. Over the past year, astute automobile manufacturers have joined forces with NAMAD to work together to advance the nation's efforts to promote equal opportunity and access for all Americans. These partnerships have uncovered new markets, new ideas, new talent and new capital - all to the benefit of automobile manufacturers, entrepreneurs and consumers.
      
NAMAD 35th Anniversary Annual Meeting




Thursday, July 2, 2015

The 2015 F-150 is now available at Ford of Ventura

The all-new 2015 F-150 is the revolutionary truck you will depend on to get the job done.  This all new and redesigned work truck has been built from the ground up to be more durable, capable and easier to use.  Ventura County residents will see that the 2015 Ford F-150 delivers an impressive combination of power, capability and efficiency — from advanced materials that enhance durability to breakthrough pickup box innovations and towing solutions.  The state-of-the-art, purpose-built technologies make the all-new F-150 the smartest F-150 ever built.  The Sales Professionals at Ford of Ventura are happy to share all the new technologies that have integrated into this new and improved Ford work truck.  The all-new high-strength, military-grade, aluminum alloy body and bed, and fully boxed high-strength steel frame ensure the F-150 “Built Ford Tough” reputation for quality, durability and strength.
2015 Ford F150 now available at Ford of Ventura
The 2015 Ford F-150 has lots of extras and new technology.  For example the new F-150 work truck is the first truck in its class to have an aluminum body and bed.  It is also the first to make a 8" productivity screen in the instrument cluster available.  Other firsts also include a 360 degree camera with split-view display, active park assist, inflatable rear safety belts (SuperCrew), LED side-mirror spotlights and remote tailgate release.  Those are simply options you won't find on the competition.

The all new and redesigned 2015 Ford F-150 offers many class-exclusive features.  Ford even developed their own Curve Control technology that helps you keep your truck and trailer on the road and safer than the competition.  Remember also that the twin-turbocharged, direct-injection EcoBoost gas engine technology is also a Ford exclusive technology.